{"id":14302,"date":"2016-01-02T11:07:12","date_gmt":"2016-01-02T16:07:12","guid":{"rendered":"http:\/\/ohsodj.com\/?p=14302"},"modified":"2016-01-02T11:07:12","modified_gmt":"2016-01-02T16:07:12","slug":"justin-combs-to-launch-entertainment-company","status":"publish","type":"post","link":"https:\/\/www.ohsodj.com\/?p=14302","title":{"rendered":"Justin Combs To Launch Entertainment Company"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/www.ohsodj.com\/wp-content\/uploads\/2016\/01\/justincombs.jpg\" rel=\"attachment wp-att-14303\"><img data-recalc-dims=\"1\" decoding=\"async\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.ohsodj.com\/wp-content\/uploads\/2016\/01\/justincombs.jpg?resize=250%2C250\" alt=\"OhSoDJ\" width=\"250\" height=\"250\" class=\"alignleft size-full wp-image-14303\" srcset=\"https:\/\/i0.wp.com\/www.ohsodj.com\/wp-content\/uploads\/2016\/01\/justincombs.jpg?w=250&amp;ssl=1 250w, https:\/\/i0.wp.com\/www.ohsodj.com\/wp-content\/uploads\/2016\/01\/justincombs.jpg?resize=150%2C150&amp;ssl=1 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/a>On the heels of graduating from UCLA, Justin Combs &#8211; the 22-year-old son of Diddy &#8211; is following in his father\u2019s entrepreneurial footsteps. He is launching an entertainment company titled TONITE.<!--more--><\/p>\n<p>Conceptualized with fellow student-athlete Kene Orijoke, TONITE will operate as a \u201cfull service entertainment company, specializing in event hosting, real estate development, music management, and technology.\u201d<\/p>\n<p>\u201cI\u2019m ecstatic about what I envision this brand becoming in the next three to five years,\u201d Justin Combs told VIBE. \u201cIt will be a lot more than just events but we want everything to stem off what people feel when they think of TONITE, so events were the most appropriate start point. We have a lot of things in motion that we can\u2019t really speak on right now, but we\u2019re excited to let them slowly unfold.\u201d<\/p>\n<p>It\u2019s reported that TONITE will target the 21 to 28-year-old demographic.<\/p>\n<p>\u201cWe\u2019re starting off with events then plan on scaling off the experience we curate,\u201d says Orijoke, who will run all business components and conceptualize growth strategies. \u201cThese events will be available primarily through invite. Each event will be unique, offering a different experience (theme), performance, and feel (venue) from the last.\u201d<\/p>\n<p>In addition, TONITE will have a charitable aspect rooted in it\u2019s core values. \u201cA percent of all quarter revenue will be reinvested into different philanthropies that progress lower socioeconomic communities through educational resources or drive awareness to breast cancer.\u201d<\/p>\n<p>TONITE is scheduled to launch in February in Los Angeles. It\u2019s reported that the organization hopes to expand operations into New York City following their first year of business.<\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>On the heels of graduating from UCLA, Justin Combs &#8211; the 22-year-old son of Diddy &#8211; is following in his father\u2019s entrepreneurial footsteps. He is launching an entertainment company titled TONITE.<\/p>\n<\/div>","protected":false},"author":2,"featured_media":14303,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7],"tags":[336,643,807],"class_list":["post-14302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines","tag-diddy","tag-justin-combs","tag-matrix"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7qLKy-3IG","jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.ohsodj.com\/wp-content\/uploads\/2016\/01\/justincombs.jpg?fit=250%2C250&ssl=1","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=\/wp\/v2\/posts\/14302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14302"}],"version-history":[{"count":0,"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=\/wp\/v2\/posts\/14302\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=\/wp\/v2\/media\/14303"}],"wp:attachment":[{"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ohsodj.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}