After some Twitter back-and-forth, a Kmart’s representative confirms their partnership with Nicki Minaj has come to a close.
On Saturday (Feb 25), a retailer representative informed Billboard of the following: “Kmart is thrilled that we were the first retail partner to create a custom apparel line for Nicki Minaj. From the development of the line, to showcasing it in stores, to designing exclusive capsule collections, we have enjoyed a positive relationship with Nicki Minaj and her team over the last three years. As our partnership came to a close in 2016, we would like to thank Nicki Minaj for being a great partner and wish her continued success in her future endeavors.”
The topic came to light when Twitter handle @KmartFashions tweeted the following: “Due to a dramatic decrease in sales, Nicki Minaj’s clothing line will soon be discontinued.”
KMart then responded with the following Tweet leaving fans confused if the line was discontinued or not.
.@kmartfashions is not affiliated w/ @kmart. We’re proud of the partnership w/ Nicki Minaj & great products brought to members & her fans
— Kmart (@Kmart) February 26, 2017
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