With the Rihanna and Kanye reign going on, you may have missed the brewing storm surrounding Cold Play’s latest video – “Hymm for the Weekend” – featuring Beyonce, but it’s catching some heat over its Indian inspiration, with some online calling the Mumbai-shot clip a work of appropriation while others defend it as an appreciation of the foreign culture.
The mini-epic was filmed in Mumbai, India with famed Bollywood actress Sonam Kapoor.
Detractors took aim at both Coldplay and Beyoncé alike but in different ways. While Beyoncé’s appearance dressed up as a Bollywood star initially garnered awe, a backlash followed. Take a look at the video and some of the tweets that followed:
Just because it's Beyoncé, doesn't mean she's right. She is being offensive and appropriating our culture. pic.twitter.com/zZ9qHOZ2gv
— Desi Girl Problems (@My_DesiGirl) January 30, 2016
@coldplay don't exoticize us. You've been to the clubs and everything.Why do you want to make it seem like all we do is dance in the streets
— yung biryani (@BiryaniZiall) January 29, 2016
No thanks for the bundle of stereotypes @coldplay. No wonder then that #India will be known as the country of snake charmers & sadhus.
— Sneha Menon Desai (@MissusDesai) January 29, 2016
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