If you’re still debating whether or not the Bruno Mars half-time performance was a success at the Superbowl, discuss no more. The numbers are in and not only was Bruno the youngest solo headliner in the history of the Super Bowl’s Halftime Show, he also brought in the most viewers that the halftime performance has ever seen.
Billboard reports that his performance brought in a total of 115.3 million viewers. This breaks the previous record held by Madonna’s 114.0 million viewers two years ago, as well as surpasses the total views brought in by Beyoncé last year, with 110.8 million viewers.
The game itself also broke records with 111.5 million viewers, the largest in history.
NOW, let’s be clear. There is “No appearance fee,” confirms NFL spokesperson Brian McCarthy. “Same as always.”
However the exposure is phenomenal. “The halftime performance at the Super Bowl is the single most important live appearance an artist can make,” says Gary Bongiovanni, president and editor-in-chief of concert data outfit Pollstar. “And with the pressure on, Bruno Mars crushed it. I would not be surprised if he more than doubled his number of fans overnight.”
This bump is sure to be reflected in concert ticket sales as his Moonshine Jungle tour rolls on.
Get it Bruno!
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